Lacoste's classic polo shirt and tennis shoes are the epitome of preppy style, but the brand's clothing line is more than just a nod to the past. Lacoste's dresses are versatile pieces that can be worn from day to night. The brand's collection of dresses includes everything from mini dresses to cocktail frocks and lace dresses. The company's logo, a crocodile, was chosen by Lacoste because he was fond of the animal and nicknamed "The Crocodile" because of his tenacity on the tennis court. The company started with a line of tennis shirts, but has since expanded into a complete line of clothing for men, women and children.