Athleisure and activewear have broken into the fashion market in a HUGE way over the last year or so. From workout clothes that were once banished to yoga class and gyms to the clothing we now live in day to day, we’ve all suddenly come around to the idea that comfortable clothing is the way to go.
So, today we’re looking at the best women’s athleisure brands on the market right now and guess what, they’re all available through Shop It To Me.
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So – back to our original point. This includes all these awesome athleisure brands too.
What Is Athleisure?
Just in case you like the idea of comfortable clothes but you’re not totally sure what the athleisure market actually means, let’s cover it here.
Athleisure wear is basically clothing that might have been originally designed for exercise, such as hoodies, joggers, leggings, track pants, and t-shirts but is now styled for day to day, street style-inspired looks in any casual environment.
Athleisure is now a firm favorite for the likes of celebs, such as Rihanna, as well as fashion packs from NYC to London and can be styled with anything from sneakers to stilettos. So, basically, it makes fashion comfy. And for that, we are eternally grateful.
Let’s head straight into our top brands right now.
Best Women’s Athleisure Brands
It’s a sportswear brand known all over the world but if you thought Nike was just packed with serious yoga pants, simple t-shirts, and sports bras, you’ve missed the on-trend fashion pieces that now fill the collections season after season that are better than many contemporary fashion labels.
Whether you’re rocking a mini dress or denim, Nike Huaraches have become the best friend of some of the best athleisure fashion lovers in the biz. From Bella Hadid to Sofia Richie, celebs love the comfort and style that come with these running shoes. If you’re into the chunky (or ugly as they’re also known!) sneaker looks, check out our blog on the best ugly sneakers and how to wear them.
Keep your look classic but with an undeniable modern twist with this Nike cropped hoodie. Sure, you can style with leggings or joggers and sneakers OR you could mix it up and pair bikes shorts and heeled sock boots and take it out on the town for London vibes all day long.
Thought RTA was a clothing brand rather than a sportswear label? Well, you’d be kind of right. However, with new pieces that effortlessly fall into the athleisure category, it’s an up and coming label that’s taking over the scene and a favorite with the celebs who wear athleisure day in, day out.
See yourself wearing this with denim or leather pants? Yeah, us too. BUT also wear it with high-waist joggers and sneakers or a crop top and bike shorts and you’ve transformed from casualwear to athleisure in an instant.
RTA shows you that hoodies should be knits not just your average sweatshirt…
Style this up with anything from Converse to thigh-high boots and you’ve got a dress that can take you through your Saturday and into the night. Plus, RTA is a favorite with the likes of Gigi Hadid, so who are we to argue?
Another classic sportswear brand that’s making its way out of its niche with pieces that you’re more likely to wear on the weekend than to the gym is Reebok.
From your go-to workout looks to pieces that are too good to save for your sweatiest self, have another look at the Reebok collection and give your wardrobe a comfortable update that looks seriously cool without even trying.
Yoga pants, leggings, running pants, whatever you call them, no one can deny how comfy these babies are and with a print like this, they’d be wasted on your gym buddies alone!
Get some serious retro athleisure vibes with these Freestyle Hi-Tops by Reebok. Currently reduced to just $83 through Shop It To Me.
Made for women who love to let their fashion credentials fly no matter what they’re up to, Koral sportswear looks just as good on the streets as it does on the treadmill and the color palettes they play with couldn’t be more on-trend for spring and summer this year. We’re LOVING the neon. How about you?
Are they leather-look pants? Are they yoga pants? There’s no need to decide! These Koral leggings add some serious bite to any casual weekend look and we’re obsessed with them.
Team the leggings with this sheer mesh pullover and a simple black sports bra and it’s giving us 2019 athleisure vibes to a tee.
Streetwear with an athleisure edge, Cotton Citizen, a California brand from Los Angeles, rocks cotton pieces that are insanely comfortable but ensure you never look too laid-back when you’re out and about on your Saturday morning coffee run.
Tell us these bike shorts aren’t drawing you in just a little? Bursting with Californian vibes, opt for tie-dye and pair them with anything from a tank to a cropped hoodie for ultimate comfort.
However you layer it, there’s no escaping the cool-factor that comes with this Cotton Citizen longline hoodie dress. Style it with sneakers or heeled sock boots for a casual look that would get you straight into backstage New York Fashion Week.
Tory Sport by Tory Burch balances perfectly between sporty and beautifully luxe casualwear. One of the better aesthetics for this niche, if we do say ourselves! The color, the polished finishes, and the contemporary lines make each piece from this collection the perfect choice, no matter where you’re headed.
Fan of a jumpsuit? Could this Tory Sport Stripe track jumpsuit get any chicer?? Whether it’s a chilled Sunday or an out of hours meeting for work, there’s no end to how and when we’d be wearing this beaut of a look.
We’re obsessing over the Breton stripe pieces in the Tory Sport collection, especially this simple tee. Basic, but SO not basic.
If you love to wear high rise leggings or yoga pants all day every day (and yeah, we get it ‘cos us too) then you need to know all about The Upside. This is an Australian label and they’ve nailed leggings. From the beaut quality and zero sheerness on any squat sitch to the huge array of color-block styles and prints, if you plan on wearing leggings at least a few times a week, these might find themselves comfortably in your online shopping cart.
There are so many other athleisure brands out there waiting to be explored and experimented with. From the fashion-forward athletic wear Outdoor Voices, Carbon38, ka’oi and Girlfriend Collective to Yoga-inspired brands like Lululemon, Kate Hudson's Fabletics and Sweaty Betty, and high-performance labels, such as Under Armour, athleisure labels are now high-quality and not only made for purpose but made with some serious style too.
However you style up your activewear brands, try out the comfort of the athleisure trend and we guarantee you won’t look back. Whether you like overtly laid-back vibes or a bit of a dressier look, play around with anything from this blog and you’ll be so happy you did. The athleisure look isn’t going anywhere any time soon so you know you’ll get use after use of any sporty look. Plus, you can always just pretend you’re en route to the gym – even if you’re meeting the girls for a cocktail/coffee! Ssshhh, we won’t tell!
Sign up to Shop It To Me today to peruse athleisure at your leisure, any time of day.