Want Better Savings? Change the Days You Shop!


Our Shop It To Me team is always on the look-out for new ways to help you find the best prices on the items you want.

Recently, we sifted through data on the more than 90,000 items of apparel from 100 retailers that went on sale during the first half of 2009 in search of clues about the best days to shop for the deepest discounts or the biggest selection.

What we discovered was surprising: In the weak economy, retailers have been racing to beat each other’s sales by putting more items on sale earlier in the week. That’s great news for shoppers … if you have the inside scoop on when to shop. Here’s what you need to know:

  • Wednesday and Thursday are now the days when retailers put the most new items on sale.

  • Wednesday is also the day to find the steepest discount across the board on men’s items, children’s clothing, and on women’s accessories, shoes and intimates.

  • Tuesday is the best day for the deepest markdowns on dresses – both women’s and girls’, men’s sweaters and boys’ jeans.

Our analysis also revealed that retailers are discounting women’s merchandise at higher percentages than men’s, and that discounts on many women’s items are higher than they were two years ago.

To download a copy of our press release with all the details, click here.